The top 3 advertising challenges + strategy on how to bypass them all. By Stelyana Hristozova, 09.04.2020 Advertising is an irreplaceable part of the marketing process.
How to win consumers’ trust with social creators By Stelyana Hristozova, 02.04.2020 This is the complete guide on how to win consumers’ trust with Influencer Marketing. Digital
5 indications of a strong reach efficiency rate By Stelyana Hristozova, 31.03.2020 Disclaimer: If you’re not 100% sure what influencer reach efficiency rate is, you can
Influencer Engagement Rate By Stelyana Hristozova, 18.03.2020 Influencer Marketing is getting more popular with time, and there is a limitless number of brands acknowledging the benefits
Calculating influencer reach efficiency By Stelyana Hristozova, 17.03.2020 Influencer marketing as we know it today came to life just a few years ago. However, it is
Influencer Dark Posting By Stelyana Hristozova, 11.03.2020 Social media marketing is a field with numerous opportunities. If your brand is not familiar with it, most probably
How to avoid legal issues with your influencer campaigns By Stelyana Hristozova, 09.03.2020 With the growing number of social media users worldwide, it is not a
Top 6 Influencer Marketing Trends that will shape 2020 By Stelyana Hristozova, 02.03.2020 In the last few years, Influencer Marketing has enjoyed rapid expansion. The number
Why marketers find it hard to measure influencer ROI By Stelyana Hristozova, 12.02.2020 Influencer marketing is a fast-evolving part of the digital marketing sector. A great
A complete guide on how to choose the right influencer By Stelyana Hristozova, 10.02.2020 To develop a successful Influencer Marketing campaign, a brand has to consider
How much do influencers charge? By Stelyana Hristozova, 10.02.2020 One of the main challenges in Influencer Marketing is the price determination of influencers. Companies have already
3 most common influencer marketing challenges By Stelyana Hristozova, 07.02.2020 Influencer marketing, as part of digital marketing, has evolved impressively in recent years. Consequently, more and
The ultimate guide to creating an impressive Influencer Marketing Brief By Stelyana Hristozova, 22.01.2020 By implementing Influencers to a media strategy, a company can take advantage
How social media is changing advertisement By Stelyana Hristozova, 12.12.2019 Lately, consumer behaviour has changed drastically. This has influenced many indusrties, some more than others. Perhaps
Why influencer marketing? By Stelyana Hristozova, 05.12.2019 Influencer Marketing grows in popularity. This blog post will reveal you why you should consider influencers as part of
Guide to Word of Mouth Marketing By Stelyana Hristozova, 05.12.2019 Are you aware that according to Invespcro, Word of Mouth Marketing drives $6 trillion of annual consumer spending?