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How to define if an Influencer can bring big sales? Influencer marketing is a hot buzzword in the digital marketing industry. It’s also a great

Powerful Influencer marketing can solve your costly marketing initiatives Advertising is an irreplaceable part of the marketing process. Even though brands are investing great amounts

5 indications of a strong reach efficiency rate Disclaimer: If you’re not 100% sure what influencer reach efficiency rate is, you can learn more HERE.  Advertising

Influencer Engagement Rate Understanding the influencer engagement rate is crucial for your influencer campaign. Influencer Marketing is quickly becoming a preferred marketing strategy among businesses

How social media is changing advertisement Lately, consumer behaviour has changed drastically. This has influenced many indusrties, some more than others. Perhaps the greatest consequence

Guide to Word of Mouth Marketing Are you aware that according to Invespcro, Word of Mouth Marketing drives $6 trillion of annual consumer spending?  In fact, 64% of

How to win consumers’ trust with social creators This is the complete guide on how to win consumers’ trust with Influencer Marketing.  Digital development has changed

How to Calculate Influencer Reach Efficiency? Over the past decade, the popularity of influencer marketing has skyrocketed, becoming one of the most effective marketing tactics

Influencer Dark Posting Social media marketing is a field with numerous opportunities. If your brand is not familiar with it, most probably you fall behind

Top 6 Influencer Marketing Trends that will shape 2020 In the last few years, Influencer Marketing has enjoyed rapid expansion. The number of brands working

Why marketers find it hard to measure influencer ROI Influencer marketing is a fast-evolving part of the digital marketing sector. A great number of companies

A complete guide on how to choose the right influencer To develop a successful Influencer Marketing campaign, a brand has to consider many significant points.

How much do influencers cost? One of the main challenges in Influencer Marketing  is the price determination of influencers. Companies have already acknowledged the benefits

3 most common influencer marketing challenges Influencer marketing, as part of digital marketing, has evolved impressively in recent years. Consequently, more and more companies start

The ultimate guide to creating an impressive Influencer Marketing Brief By implementing Influencers to a media strategy, a company can take advantage of the fame

Why influencer marketing? Influencer Marketing grows in popularity. This blog post will reveal you why you should consider influencers as part of your media mix.